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project
:
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fiji travel promotion |
 |
| Design,
writing, art, pre-press and print management, web site design and
media planning |
| Client
:
Harvey World Travel / Travel Arrangements Limited |
| Product
:
Holidays to Fiji for New Zealanders |
| Objective
:
Fiji Resort and Cruise Holiday
package sales through retail travel agency chain |
| Media
:
Print: 4 colour newspaper insert
Sunday Star Times
Press: b/w press advertising over promotional period NZ Herald,
The Dominion, Christchurch Press
Display Material: point of purchase double page spreads used
as in-store display posters
Website: e-brochure with monitered email response forms |
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